Larry, the Digital Analyst®

Larry is the award-winning AI engine that powers every module in the Decision Cloud® platform. Named after a legendary analyst, Larry combines decades of academic AI research with real-world commercial deployment to deliver insights no human analyst could produce alone — at the speed of business.

Larry was named 2018 Australian Innovation of the Year and recognised with the iAward for AI/ML Innovation — evidence of the genuine technical breakthrough Larry represents.

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10+
Years of R&D
50+
Enterprise Deployments
97%
Customer Satisfaction
Industry Awards (2018)

What Makes Larry Different

Larry isn't a single algorithm — it's a layered AI architecture that combines multiple techniques to deliver recommendations your business can act on.

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Machine Learning

Larry continuously learns from your data — transactions, customer behaviour, market conditions — and improves its predictions over time without manual retraining.

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Predictive Analytics

Forecast demand, customer churn, promotion uplift, and sales opportunities weeks or months ahead — so your team can act proactively, not reactively.

Prescriptive Optimisation

Larry doesn't just predict — it recommends the optimal action. Whether it's pricing, stock levels, or promotional spend, Larry prescribes the best next move.

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Data Integration

Larry ingests data from ERP systems, CRMs, point-of-sale, external market data, and more — creating a unified view that no single system can provide alone.

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Natural Language Insights

Larry surfaces insights in plain English. No data science degree required — your sales reps and managers get actionable recommendations they can understand and trust.

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Enterprise Security

ISO 27001 certified. Larry operates within your security perimeter with role-based access controls, audit trails, and data sovereignty guarantees for Australian enterprises.

Built on World-Class Research

Larry was founded upon the research of world-renowned computer scientists. Complexica's unique combination of academic depth and commercial pragmatism is what sets Larry apart.

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University of Adelaide

Foundational research in computational intelligence, evolutionary algorithms, and optimisation — the core of Larry's prescriptive engine.

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RMIT University

Applied machine learning and data science research that underpins Larry's predictive analytics capabilities.

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Polish-Japanese Academy of IT

Advanced AI methodologies and computational theory informing Larry's core learning architecture.

Award-Winning AI

2018
Australian Innovation of the Year
2018
iAward for AI/ML Innovation
2018
Australian Business Award for CRM Innovation

Meet Larry for yourself

Book a personalised demo and see how Larry can transform decision-making in your business.